Mission Statement

The California Incline: two blocks of palm-lined pavement that connects the bluffs of Santa Monica to the beach below. A simple left turn off the mainstream and you're there, the effortless transition between the watery birthplace of California's surf scene and the urban epicenter of casual West Coast style – with a little Island magic thrown in for good effect. The definitive frontier where street meets the sand.

QuiksilverEdition has evolved to outfit the California Incline transition. A complete line of clothes for the guy who may love to surf but doesn't necessarily need sand between his toes. Who has a taste for adventure, but also knows the maitre de at the Ivy at the Shore by first name. Who knows that salsa isn't just something you put on a burrito; who might have spent his youth chasing a dream, but is even happier now that he’s living it.